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Expert-led tech training designed for nonprofits and libraries. What will you learn next?

Social Media Marketing for Nonprofits

Social Media Marketing for Nonprofits

Social media success can seem elusive to the small nonprofit. Without the money to hire an outside agency or even a full time person, how can you keep up with all of the changes? Can you really raise money using these platforms? The good news is that small but mighty organizations can use the power and potential of these platforms to raise funds, connect with supporters, and drive impact. In this four-course self-paced series, we’ll share tips and tricks for running effective social media fundraising campaigns that accomplish measurable results. Whether you’re a total newbie to the social media landscape or you’re a social media superstar, you’ll walk away with new ideas for ways to use these platforms to connect with donors and elevate your fundraising.

*All course fees are non-refundable.

Social Media Marketing 101: How to Get Started With Social Media for Fundraising for Your Nonprofit
Social Media Marketing 101: How to Get Started With Social Media for Fundraising for Your Nonprofit
Social Media Marketing 201: How to Build an Engaged Audience on Social Media
Social Media Marketing 201: How to Build an Engaged Audience on Social Media
Social Media Marketing 202: Problem Solving Coaching Session - Challenges and Solutions - No more excuses!
Social Media Marketing 202: Problem Solving Coaching Session - Challenges and Solutions - No more excuses!
Social Media Marketing 203: How to Measure Social Media Success
Social Media Marketing 203: How to Measure Social Media Success
Google Ad Grants Seminar Series

Google Ad Grants Seminar Series

We want to help you spend Google’s advertising money this year. You can unlock this potential through the Google Ads Grant for Nonprofits, which will help you bring in traffic to your nonprofit’s website and amplify your digital impact. Our four-part seminar series will walk you through the grant application process and show you the special nuances of working within a grant account.

Recording of live events to provide program updates to Seminar 1 & 2

Google Ad Grant Seminar 1: What is the Google Ad Grant?
Google Ad Grant Seminar 1: What is the Google Ad Grant?
Google Ad Grant Seminar 2: How Do You Build Ads?
Google Ad Grant Seminar 2: How Do You Build Ads?
Google Ad Grant Seminar 3: How Do You Find Great Keywords and Write Compelling Ad Copy?
Google Ad Grant Seminar 3: How Do You Find Great Keywords and Write Compelling Ad Copy?
Google Ad Grant Seminar 4: How Do You Manage and Optimize Your Account for Conversions?
Google Ad Grant Seminar 4: How Do You Manage and Optimize Your Account for Conversions?
Engaging Communities Online

Engaging Communities Online

In this 2 course track you will learn to establish, manage, and engage your nonprofit’s community online. You’ll master the tools and systems you’ll need to successfully grow and retain your audience and stakeholders. Discover online community platforms where your audience can connect, interact, and participate.

In the 101 course, you will gain an understanding of gaming principles to apply to your community organization and engagement. We will take you through best practices and planning needed before you set up a program for your community.

In the 201 course, we will look at an expansive set of digital tools for managing and engaging your community. The course will explore examples of functionality applied for specific nonprofit programs.

Engaging Communities Online 101
Engaging Communities Online 101
Engaging Communities Online 201
Engaging Communities Online 201
Gotta Get Google Analytics

Gotta Get Google Analytics

This four-course, on-demand Google Analytics learning track will give you a solid start with Google Analytics. You will learn what Google Analytics is, how it works, and how to use it to find out what people are doing on your website. You will also learn who those people are, and how can you use the information from Google Analytics to inform your digital marketing strategy and drive them toward action.

*All course fees are non-refundable.

Google Analytics 101: Getting Started with Google Analytics
Google Analytics 101: Getting Started with Google Analytics
Google Analytics 102: How to Build Google Analytics Dashboards like a Boss
Google Analytics 102: How to Build Google Analytics Dashboards like a Boss
Google Analytics 201: Google Analytics for the Advanced Beginner
Google Analytics 201: Google Analytics for the Advanced Beginner
Google Analytics 202 Using Analytics to Answer: Who is on my website?
Google Analytics 202 Using Analytics to Answer: Who is on my website?
All Access Pass to Successful Tech Planning

All Access Pass to Successful Tech Planning

This on-demand technology planning track will help you get out of the technology doldrums so that you can assess your organization’s technology infrastructure and address your current and future needs. At the end of the learning track, you’ll have a fully realized tactical technology action plan to guide your organization.

*All course fees are nonrefundable.

Tech Planning 101: Getting Started and Assessing Your IT Infrastructure
Tech Planning 101: Getting Started and Assessing Your IT Infrastructure
Tech Planning 201: Developing a Data Strategy
Tech Planning 201: Developing a Data Strategy
Tech Planning 202: Organizing Online Communications
Tech Planning 202: Organizing Online Communications
Tech Planning 203: Putting Your Tech Plan into Action
Tech Planning 203: Putting Your Tech Plan into Action
Fundraising for Nonprofits

Fundraising for Nonprofits

We’ve bundled all of our fundraising courses into a track for easy access! From creating a winning fundraising invitation to tackling how to use best technology and social media, this track includes what you need for effective and dynamic fundraising.

Social Media Marketing 101: How to Get Started With Social Media for Fundraising for Your Nonprofit
Social Media Marketing 101: How to Get Started With Social Media for Fundraising for Your Nonprofit
Adobe Absolute Beginners: Photoshop 101
Adobe Absolute Beginners: Photoshop 101
Fundraising Software 1: How Do You Evaluate Your Fundraising System?
Fundraising Software 1: How Do You Evaluate Your Fundraising System?
Fundraising Software Seminar 2: How Do You Identify What Your Organization Needs?
Fundraising Software Seminar 2: How Do You Identify What Your Organization Needs?
Fundraising Software Seminar 3: How Do You Manage the Demo Process?
Fundraising Software Seminar 3: How Do You Manage the Demo Process?
Fundraising Software Seminar 4: How do You Plan for Implementation?
Fundraising Software Seminar 4: How do You Plan for Implementation?
Storymakers - Digital Storytelling for Beginners
Storymakers - Digital Storytelling for Beginners
Non-Profit Data and Impact Measurement Mega-Pack

Non-Profit Data and Impact Measurement Mega-Pack

  • Do you have more data than you know what to do with?
  • Do you want to maximize your data so you can tell your impact stories?
  • Do you want to build dynamic dashboards?

If you answered yes, then this course track is for you. Start with the basics of Excel, walk through the process of selecting, collecting and analyzing data with our data experts in our Simple Measures Course and develop your skills using PowerBI.

Excel 101 - Learn the Basics (in English)
Excel 101 - Learn the Basics (in English)
Excel 102 - Editing and Formatting Text (in English)
Excel 102 - Editing and Formatting Text (in English)
Excel 103 - Designing Your Worksheets (in English)
Excel 103 - Designing Your Worksheets (in English)
Excel 104 - Using Formulas, Functions and Calculations (in English)
Excel 104 - Using Formulas, Functions and Calculations (in English)
Excel 105 - Using Functions to Format Text (in English)
Excel 105 - Using Functions to Format Text (in English)
Excel 106 - Formatting and Analyzing Charts (in English)
Excel 106 - Formatting and Analyzing Charts (in English)
Power BI 101 - Learn the Basics
Power BI 101 - Learn the Basics
Power BI 102 - Seeing all the Pieces
Power BI 102 - Seeing all the Pieces
Power BI 201 - Dealing with Data
Power BI 201 - Dealing with Data
Power BI 202 - Visualizing and Sharing Data
Power BI 202 - Visualizing and Sharing Data
Impact Measurement - Simple Measures, Big Results
Impact Measurement - Simple Measures, Big Results
Ask the Expert - Power BI: Live event recorded on February, 2020
Ask the Expert - Power BI: Live event recorded on February, 2020
Disaster Preparedness for Nonprofit Organizations

Disaster Preparedness for Nonprofit Organizations

Why do we need to prepare for disasters and how should we prepare? Learn with the disaster preparedness experts in this course track about how to plan at individual, organizational and technology levels, so that your organization is more resilient should a disaster strike in the future.

Disaster Preparedness for Nonprofit Organizations - 101
Disaster Preparedness for Nonprofit Organizations - 101
Disaster Preparedness for Nonprofit Organizations -201
Disaster Preparedness for Nonprofit Organizations -201
Disaster Preparedness for Nonprofit Organizations - 202
Disaster Preparedness for Nonprofit Organizations - 202
Disaster Preparedness for Nonprofit Organizations - 203
Disaster Preparedness for Nonprofit Organizations - 203
Cybersecurity 201: How to Make Your Organization Safe (in English)

Cybersecurity 201: How to Make Your Organization Safe (in English)

Are you responsible for your organization’s information and data security? Are you concerned about the evolving risks facing your organization today? In this on-demand course, you will learn practical approaches to make your organization safer, and protect its ability to have social impact. Rooted in a classification of your organization’s data, we’ll cover topics related to compliance, reporting and auditing. New approaches, such as Identity and Account Management will be discussed as part of a comprehensive security strategy. By the end of this course you will understand the current security landscape and have the tools to engage your organization to improve its security posture.


Tech Planning 101: Getting Started and Assessing Your IT Infrastructure

Tech Planning 101: Getting Started and Assessing Your IT Infrastructure

During this introductory course, you’ll start to build the foundation for your tactical technology plan — including how to build the team you’ll need to help you implement your own plan. We'll take a step-by-step look at each of the critical pieces of your entire technology package so you can thoroughly assess your nonprofit's infrastructure. By the end of this introductory course, you’ll have an understanding of how to assess each piece of your technology infrastructure and begin to think about a plan for the future.

After completing this course, you will be able to:

  • identify your nonprofit or library’s technology strengths and weaknesses
  • understand and explain the benefits of creating a tech plan 
  • understand the purpose of the critical pieces of your entire technology package (hardware, software, etc.)
  • identify and assess each piece of your technology infrastructure 

The course prepares you to enter our more advanced courses on tech planning, including Tech Planning 201: Developing a Data Strategy, Tech Planning 202: Organizing Online Communications, and Tech Planning 203: Putting Your Tech Plan into Action.


Tech Planning 201: Developing a Data Strategy

Tech Planning 201: Developing a Data Strategy

Once you have assessed your organization’s tech infrastructure, you are ready to start work on the next major component of your technology planning: data. This five-hour, on-demand course will help you determine the answers to these questions: What data do you collect? How do you collect it? How do you maintain it? How do you measure it? 

This course helps you understand the major considerations around data and how you can answer them to move your organization forward with a tactical technology plan. We recommend you complete Tech Planning 101: Getting Started and Assessing Your IT Infrastructure prior to taking this course, or have conducted and written a tactical technology assessment for your nonprofit or library. With a sound infrastructure assessment in place, it’s time to tackle your data strategy. 


Tech Planning 202: Organizing Online Communications

Tech Planning 202: Organizing Online Communications

This on-demand course builds on the previous courses in the Technology Planning learning track, Tech Planning 101: Getting Started and Assessing Your IT Infrastructure and Tech Planning 201: Developing a Data Strategy. Once you have an understanding of your organization’s infrastructure and a data strategy in order, it’s time to reach out to your audiences.

Using technology to deliver your messages is essential. Your website, emails, and social media conversations all shape your relationship with your clients, members, donors, and everyone else interested in your organization. In this six-hour course, you will learn how to define communication goals; best practices for websites, email, and social media; and how to integrate communications to ensure you are choosing the right tools and using them to meet your goals. We recommend you have completed Tech Planning 101 and Tech Planning 201 or have a completed written tactical technology assessment before taking this course. 


Tech Planning 203: Putting Your Tech Plan into Action

Tech Planning 203: Putting Your Tech Plan into Action

This on-demand course will help you put the pieces of your tactical technology plan puzzle together. You will develop a technology project shortlist, and understand how to prioritize, create, fund, and implement your tactical technology plan. This course is the conclusion of activities completed in the previous three technology planning courses.

We recommend you have completed Tech Planning 101: Getting Started and Assessing Your IT Infrastructure, Tech Planning 201: Developing a Data Strategy, and Tech Planning 202: Organizing Online Communications, or have equivalent experience with tactical technology assessment and planning before starting this class.


Social Media Marketing 101: How to Get Started With Social Media for Fundraising for Your Nonprofit

Social Media Marketing 101: How to Get Started With Social Media for Fundraising for Your Nonprofit

Social media success can seem elusive to the small nonprofit. Without the money to hire an outside agency or even a full time person, how can you keep up with all of the changes? Can you really raise money using these platforms? The good news is that small but mighty organizations can use the power and potential of these platforms to raise funds, connect with supporters, and drive impact. In this on-demand course, we’ll share tips and tricks for running effective social media fundraising campaigns that accomplish measurable results. Whether you’re a total newbie to the social media landscape or you’re a social media superstar, you’ll walk away with new ideas for ways to use these platforms to connect with donors and elevate your fundraising.

Cost: $10


Social Media Marketing 201: How to Build an Engaged Audience on Social Media

Social Media Marketing 201: How to Build an Engaged Audience on Social Media

With the fast-changing digital landscape and the proliferation of algorithms that control what your fans and followers see, engagement and reach are way down across all social media channels. Having an engaged, vibrant social media community for your nonprofit may seem elusive, but there are certain techniques that can help build engagement and affinity for your nonprofit. In this on-demand course, we’ll share tips and tricks for building an engaged audience for your nonprofit on social media. You’ll walk away with new ideas for ways to use these platforms to connect with your target audience and how to stand out in a crowded social media landscape.